
We’re thrilled to celebrate 53 years of holiday tradition as the WIVK Christmas Parade returns to Downtown Knoxville!
Join us on Friday, December 4th at 7PM, along Gay Street as we kick off the Christmas season with an evening full of festive fun. Hosted by Heather Harrington and Bob Thomas, this year’s parade will feature more than 100 floats, community groups, marching bands, special guests, and plenty of holiday cheer. And, of course, keep an eye out for everyone’s favorite guest of honor, Santa Claus, as he makes his grand appearance to close out the parade and officially usher in the Christmas spirit!
PRESENTED BY
For general questions and inquires about the parade, application, or application process, please email jennifer.johnsey@cumulus.com.
If you are interested in parade sponsorship opportunities, please e-mail kimberly.parker@cumulus.com.
We’re counting down the days and can’t wait for you to join us!
















